Top trends influencing employer-based health benefits

March 20, 2015
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By Rich Adams, Vice President of Sales, Regence BlueCross BlueShield of Oregon

Over the past several years, economic, workforce and legislative issues have dramatically influenced health benefits.

To better understand how these issues shape new health benefit trends, Regence has partnered with Pinpoint Research, a leading consulting firm, to conduct a qualitative analysis of employer insights. Top trends influencing employer-based health benefits include:

  • Change is constant. The worst effects of the recession may be over but there is still an air of uncertainty about the future. Many executives feel the recession was truly transformational and corporate practices will not necessarily return to their previous state, including traditional health benefits.
  • One size doesn’t fit all. The changing workforce is shaking up the traditional approach to benefit offerings.  Millennials now make up a significant percentage of the workforce, although baby boomers also remain in large numbers. Employees today approach work and the workplace with distinctly different mindsets, and have widely different needs, expectations and preferences about health benefits.
  • New rules. The Affordable Care Act (ACA) has added to the complexity as it mandates specific types of benefits, plan designs and even affordability levels. Employers considering new coverage strategies must weigh their options against the evolving health insurance marketplace.

The good news is that today’s health benefit packages can be aligned to help employers manage these challenges and opportunities. Find more insights and other compelling findings in: Developing a strategic benefit approach that matches the dynamic needs of every employer.

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